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We often get asked about the process behind our own products, where our ideas come from, and what it takes to bring something to market.
Let’s start with Egg Pants, our very first product. While the end result is cuddly and adorable, Egg Pants were actually the result of a semester-long study into the technical manufacturing process of Dip Molding.
This molding process, in which a steel tool is dipped into molten rubber, is usually used for rubber caps, gloves, and inexpensive industrial parts.
Liz saw the opportunity to use it in an unexpected and surprising way, and create a designer object for the home.
The result was Egg Pants – an egg cup which utilizes the soft, and stretchy nature of rubber to perfectly cradle different size eggs. And just like an egg, the cups are white on the outside and a warm yolky-yellow on the inside.
Launched in the blogosphere, Egg Pants were immediately a hit. After going viral on design blogs, they were picked up by the MoMA Design Store, printed in many design magazines, covered by the New York Times, and bought by most everyone with a penchant for cute things.